Advertising Campaign Strategist

About the role

Introduction to Demandbase: Demandbase is the only pipeline AI platform that empowers GTM teams to automate growth at scale. With a unified view of data, insights, actions, and outcomes, B2B enterprises can seamlessly align and execute their account-based GTM strategies with confidence. Thousands of businesses trust Demandbase to maximize revenue, minimize waste, and consolidate their data and tech stacks – all in one platform. As a company, we’re as committed to growing careers as we are to building world-class technology. We invest heavily in people, our culture, and the community around us.

Requirements

• Minimum 3 years of experience in digital advertising, ideally with a B2B focus
• Experience in a customer-facing account management role, supporting mid-market and/or enterprise clients
• Proven ability to translate campaign metrics into clear, actionable insights that demonstrate business impact
• Strong analytical skills to evaluate success against performance targets
• Strong technical proficiency with tools like Salesforce, Excel, and PowerPoint
• Experience buying and/or planning digital advertising campaigns is a plus